How To Start: A Blogging Business

Running a successful blog is many people’s dream job online. You can work from anywhere in the world and all you need is a laptop. However creating a successful blog is not as easy as it sounds. For many people, their blog will not last a year, with people giving up before they have made a penny.

If you are going to be blogging for business then you need a clear strategy of how you are going to achieve success. With a blog you are not going to start making instant money overnight and it can often take many months before you actually making money with your blog.

Getting started

You first need to think of an ide for your new blog. This should include a name and the topics that your blog will cover. The key with a successful blog is choosing a subject that you are passionate about. If you choose a subject that you have no interest in then you are soon going to get bored and stop blogging. Choose a subject that you are interested in and will be able to work on for a long time. When choosing a name for your blog you should think of something that is easy to remember so that people can easily remember your blog.

Once you have the idea for your blog it is time to get it setup. If you want a profitable blog then do not waste your time with free blog hosting. Go and buy a web hosting package and premium domain. Hostwinds are a great host for bloggers as they provide high uptime and at a competitive price.

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Once you have your hosting you are going to want to install WordPress. This will be the Content Management System that you will be using for your and is perfect for any blog.

If you are going to take blogging seriously then it is worth investing in a premium WordPress theme to ensure your blog looks professional. You should also install some plugins.

Growing your blog

Once your blog is set up you are going to want to grow it by increasing traffic and exposure online. As a blogger it is important to post content regularly to ensure your content is always fresh and there is more for visitors to read. You could publish twice a week at a minimum. Your posts you be eye-catching and provide useful information for your visitors.

Promoting your content is key if you want new visitors to come to your blog. As a blogger, social media should be your best friend and you should try to be active on both Facebook and Twitter; Google+ is also good for bloggers. Once you have some new content you can share it on these social networks so that people can see your new content. It is also a good idea to put links to your social media profiles on your blog to ensure visitors follow you.

There are a lot of ways you can increase traffic to your blog. Networking with other blogger is a good way. You can also comment on other blogs and put a link to your blog in the comment.

Making money blogging

If you are blogging for business then your main aim is going to be making money. However you should not put this first as you will not make any money without a great blog. There are many ways you can make money as a blogger.

Affiliate marketing involves promoting other people’s products and then making a commission from each sale. As a blogger this means that you do not have to have your own product and can promote products within your content.

Selling advertising is also a good way to make money as a blogger. This is not as popular as it used to be and so advertising on blogs is often quite cheap and not going to make you a lot of revenue.

Creating and selling your own product is the best way to make money as a blogger. You could create a video guide or eBook and then promote that through your blog. Once you have created your product, every sale will be all profit for you.